Yes!! The hype is all about the magic ingredients that support the anti-aging industry, that we all love. Peptides have many benefits when it comes to our skincare and what it does for the skin itself. The main function of peptides, is to provide moisture to our skin, and binding moisture to help skin repair itself. Remember, not to just rely on peptides alone, instead look for products that are clean, pure and full of antioxidants with stem cells. The Ultra Pure line, that we carry is abundant in powerful antioxidants and peptides for the complete support of our skin!